Washington, Apr 25 : The long standing belief that men are promiscuous and females are selective when choosing a mate is a myth, claims a new study.
The research, published by Cell Press in the April issue of the journal Trends in Ecology and Evolution, suggests that human mating strategies are not likely to conform to a single universal pattern and provides important insights that may impact future investigations of human mating behaviors.
In 1948, Angus J. Bateman''s performed some now famous studies in fruit flies that showed that males exhibit greater variance in mating success (the number of sexual partners) and in reproductive success (the number of offspring) when compared to females.