![Universal Pictures to sell its ‘Rogue Pictures’ label Universal Pictures to sell its ‘Rogue Pictures’ label](/files/Universal-Pictures.jpg)
Relativity Media LLC, longtime financing partner of Rogue Pictures, is considering the purchase of the horror and thriller film label for as much as $150 million. Talks are on for Relativity to acquire Rogue’s brand, catalog and upcoming releases, clearly indicating Relativity’s intention of getting deeper into the film production business.