Buying life cover often comes down to one question. If you outlive the policy, should you get your money back, or is it fine for the premium to simply buy protection and nothing more?

Holding several life insurance policies is legal and common in India. As life changes through marriage or a new home, initial cover often falls short.

Motilal Oswal Financial Services has reiterated a Buy rating on Life Insurance Corporation, raising its target price to Rs 480, implying 24% upside from the current market price of Rs 388.

Axis Securities has reiterated a Buy rating on SBI Life Insurance Limited, setting a target price of Rs 2,350, implying a 27% upside from the current market price of Rs 1,859.

The salesperson hands you the brochure, walks you through the ex-showroom price, maybe throws in a free accessory kit, and sends you off feeling great.

Motilal Oswal Financial Services has reiterated a BUY rating on ICICI Prudential Life Insurance (IPRU), setting a target price of Rs650, implying roughly 2