Adani Wilmar to double capacity of its refinery

Adani WilmarAdani Wilmar, famous for its best-selling edible oil brand Fortune, would double the capacity of its Haldia based utility to 1,600 tonnes per day by December 2009. The company, with total worth of Rs 6,000 crore, would invest Rs 100 crore for the project to complete it by 2012.

Adani Wilmar CEO, Atul Chaturvedi said, "We are in the process of enhancing the Haldia unit's capacity from the existing 800 tonnes per day. We acquired nearly 8 acres of additional land adjacent to the existing unit spread over 9 acres for the same."

The company has already set a target to increase an oilseed crushing capacity of 10,000 tonnes per day and refining capacity of 7,000 tpd to satisfy growing needs of edible oil, particularly in the eastern Indian region.

The firm is also planning to introduce two more brands Kings and Raag Gold to cover mid-range customers and price sensitive segment of the market. It is also in an acquisition race to buy a port-based refinery in Mangalore in Karnataka, a highly potential market for palm oil.

Terming the current economic situation as an opportunity for buyouts, firm's CEO Mr. Chaturvedi, said, "Asset prices have significantly come down to realistic levels in the past six months. If there is opportunity, we will go for it. Finance is not a problem for us."

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