Sony Ericsson India has made announcement of the launching of its latest slim slider mobile phone 'W910i' in the Indian market. It weighs just 86 gms, and has dimensions of 99.5 x 50 x 12.5 mm.

The two new features added to the phone include ‘Shake Control’ and ‘SenseMe’. The new Shake Control system permits users to adjust music tracks by waving the phone in the air. Additionally, the phone also has with an auto-rotating display for the media section.

On the other hand, the SenseMe aspect lets users to arrange their music path according to their mood rather than record album or artists.

The phone comes with a 2 megapixel camera along with a secondary camera in frontage for video calling. Its other features include motion sensor gaming, audio books, pod cast, unique media experience with walkman 3.0, enhanced track ID, USB adapter, and many more.

Sudhin Mathur, General Manager, Sony Ericsson India, said, “Sony Ericsson created Shake Control and SensMe because we want music lovers to experience their music on a whole new level. We are confident that users will have hours of fun shaking up their music and exploring the SensMe feature to match the right tracks to your mood. The W910i aims to redefine ‘music on your mobile’ and signifies the coming of age of the Walkman phone.”

The W910i phone, available in two different colors including Hearty Red and Noble Black, comes for Rs 19,000 in the Indian market.