The leading social networking sites of India have realized that to expand their network in India they need to develop some other media that can replace internet. Companies like Facebook and Twitter are taking the Indian market quite acutely and looking for proper media to expand their business. Internet is not going to be the only medium to build communities for these social networking sites.

Now these companies are concentrating on the market where there is no internet accessibility. They are attempting to build sustainable business models. These models will focus on user participation. The offline events are going to be a good way to develop their reach in a market like India.

Apart from that these sites are looking forward to participate in CSR activities all across the globe to reach out more and more people in different part of the world. Twitter is organizing a global Twestival in different locations across the world every year.

The company is raising money from these community-driven initiatives that will be used in various charity activities.