Royal Orchid inks pact with Ramada brand to open 10 hotels in India by 2011

Bangalore-based Royal Orchid Hotels Ltd (ROHL) has entered into an alliance with the Ramada brand, a part of Wyndham Group, to open ten Ramada brand hotels in India by 2011. The hotels will be managed by ROHL.

ROHL already has exclusive development rights for the Ramada brand to handle hotels across Rajasthan, Maharashtra, Andhra Pradesh, Karnataka and Tamil Nadu.

Under the arrangement, Wyndham, which has more than 6500 hotels across the globe, would offer its reservation, marketing and sales support to ROHL, for which it would charge a reasonable “small percentage” of room revenue.

In a separate release, ROHL has informed that it has launched the Ramada Bangalore, a four-star hotel or upper mid-scale hotel in the city.

ROHL currently operates 11 hotels in Bangalore, Mysore, Pune, Jaipur, Goa and Hyderabad. The firm is presently constructing 5 to 6 hotels with an investment of Rs 500 crore.

ROHL has aims to achieve a national presence by 2010. Apart from expanding domestic footprints, it also plans to open its first international resort in 2010 at Dar Es Salaam, Tanzania.

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