India-based food processing company Himalya International Ltd (HIL) is wooing its customers by making entry into the domestic specialty food market with the launch of four new products including Himalya fresh, American Harvest, Bufalabella and Uno Italiano at a food show ‘Aahaar’ in the Capital.

The company has unveiled fresh mushrooms, IQF frozen fruits such as blueberries and three berry mix and IQF frozen vegetables like asparagus, red and yellow peppers and edamame's (green soybeans) under Himalya Fresh brand.

HIL has also brought out buffalo mozzarella cheese, ricotta and mascarpone, Italian pizza, cheese and cottage cheese under its ‘Bufalabella’ food brand.

HIL said, "Himalya International made its mark as 'quality food processor' in North America where it entered eleven years back with its frozen foods and is now ready to satiate burgeoning Indian demand for healthy and premium products."

Besides, the company has also rolled out canned soups (cream of mushrooms, celery, broccoli and vegetable minestrone) chocolate coated almonds, almond clusters, and dried fruits like apricots, kiwi, strawberry and apples under the ‘American Harvest brand.’

“Extra Virgin Olive Oil" and "Pure Olive Oil" and pasta are Italian products which would be disclosed by the company under its Italiano brand.

From its new plants, the company is eyeing to launch frozen breaded appetisers like breaded cheese, breaded mushrooms, and breaded eggplant, and fruit yogurts from its new plants by next three months.