For years, Maruti remains the name associated with small cars. It dominates the small car market, but now it has aimed big to enter the upper end of the car market.

Maruti is expecting to launch a new premium sedan Kizashi which will be the most expensive car offered by Maruti till date. Maruti has kept its entry level price at Rs 16.5 lakh.

With rising Indian millionaires, automobile industry is expecting fast growth in the high-end cars in the coming years. Compact car leader Maruti also desires to gain some volume in this range and has decided to bring Kizashi in the market.

Maruti has never strike any mark in the upper end car market; however it has received some tepid response for SX4 and its imported sedan Grand Vitara.

Maruti has tagged Rs 16.5 lakh for manual version of Kizashi and Rs 17.5 lakh for its automatic version. Initially the car will be imported, but Maruti may consider assembling them if the demand is encouraging.

Maruti Suzuki has recorded a growth in sales by 15% to 109,743 units for the third quarter.