New Delhi [India], Mar 3 : Marks & Spencer (M&S), the iconic British brand, has today launched on India's largest online store, Amazon.in, making it even more convenient for customers across India to shop its quality clothing and beauty ranges.

From today, Indian customers can now shop circa 1,000 Marks and Spencer products across Womenswear, Lingerie, Menswear, Kidswear and Beauty via amazon.in or marks&spencer.

Customers will also be able to shop Marks & Spencer cosmetics online for the first time in India, with 220 lines available exclusively on Amazon.in.

In Women's wear, customers can choose from key pieces from the spring range including stylish floral dresses with feminine detailing; authentic, fitted denim; and that must-have soft-touch trench coat.

Marks & Spencer's renowned quality and innovative lingerie including bras, knickers, shape wear and sleepwear in delicate and feminine colors and prints will also be available. In Menswear, the range contains all the must-have pieces across casual and formalwear, whilst in Kids wear, Marks & Spencer is a one-stop shop for high quality, on-trend baby and kids clothing for girls and boys including daywear, accessories, nightwear and essentials. An edited beauty offer will be available including skincare, body care, cosmetics and fragrance.

"Whether choosing a classic white shirt, that special occasion dress or the ultimate feminine sleepwear, online shopping continues to grow in popularity in India as customers look for more choice and greater convenience," said MD Marks & Spencer Reliance India, Venu Nair.

"We're delighted to launch today on Amazon.in, India's largest online store, making it even easier for our customers to shop with us. Our range of 1,000 quality, stylish products, combined with Amazon's reach and fast delivery, means our customers can order something truly special online, wherever and whenever suits them," added Nair.

"Marks & Spencer is one of the leading and most loved brands and our endeavor has always been to offer the best brands with the most curated selection of products to our discerning customers across the country. Offering Marks & Spencer merchandise on Amazon is another step in that direction and will be an extension of the portfolio of global brands that our customers can enjoy through our platform," said head of fashion Amazon India, Arun Sirdeshmukh.

Customers shopping on Amazon.in and the Amazon mobile shopping app have easy and convenient access to millions of products across hundreds of categories. Customers in 19,000 pin codes across the country benefit from a safe and secure ordering experience, convenient electronic payments, cash on delivery, Amazon's 24x7 customer service support, and a globally recognized and comprehensive 100 percent purchase protection provided by Amazon's A-to-Z Guarantee.

They can also enjoy Amazon's guaranteed next-day, two-day delivery, Sundayand Morning delivery on products fulfilled by Amazon. And now with the launch of Amazon's most loved global offering Prime in India, can now enjoy guaranteed fast free delivery of thousands of products in 100 cities.

As the online fashion retail market in India continues to grow, the move responds to the changing way Indian customers shop today and complements Marks & Spencer's 56 stores across 27 cities in India.

Marks & Spencer's launch on Amazon.in is in line with its international strategy to work with established online marketplaces to benefit from their scale, infrastructure and local expertise. Customers in India can also shop M&S products online with Myntra and Ajio. (ANI)