After staying in the tractors, three-wheelers, light and heavy trucks arena for year, the Abhay Firodia led - Force Motors has decided to test waters in the premium SUV segment.

With the entry of Force Motors in the two million-strong passenger vehicle market for the first time with a premium SUV positioned in the upper-mid segment, the competition will surely heat up to its limits.

In fact, it is believed that the company has already sourced an engine from Daimler which will be able to empower a seating capacity of 5 to 7 people. This new engine has been made on a totally new platform. Moreover, the company has tried to source certain components from Chinese or Taiwan based companies.

However, the components sourced from these destinations are not critical in nature and hence will ensure safety to its limits. It is believed that while its SUV will be positioned in Rs. 10-15 lakh bracket, it will be competing with products like higher variants of Tata's Safari and Mahindra's Scorpio. The company expects to launch the product either by end this year or by the start of next year in the domestic market.