Film Makers to Teach at IIM-A
Earlier it was Former President APJ Abdul Kalam and Railway Minister Lalu Prasad Yadav. Now Bollywood stars and filmmakers will come down to teach management students at Ahmedabad.
The premier B-School Indian Institute of Management, Ahmedabad, will rope in Bollywood’s intelligent brains to elucidate the nitty-gritty of the film industry.
IIM-A will introduce an elective course on "Introduction to Contemporary Film Industry", which will be offered to students of the institute's flagship post-graduate diploma programme. The course will start in December.
The institute has extended invitations to Aamir Khan, Farhan Akhtar, Sanjay Gadhvi, Apurva Lakhia, Madhur Bhandarkar, Mahesh Bhatt and other top names in the film industry to give lectures to students on the Indian Film Industry. Now the status of film industry is totally changed with entry of players like Adlabs, Reliance and UTV in filmmaking. 3 decades earlier, the film industry was not given a status of industry, said a professor of the premier institute.
"It is important for students of IIM-A to study the Indian Film Industry in the changing circumstances as the industry will require professional managers in future. So I thought my students should be exposed to the various aspects of film industry," he added.