GE Healthcare, a leading healthcare business of General Electric Conglomerate, has informed that the company is envisaging to pump USD200 million in the country to capture rural market for diagnostics and disease monitoring equipments such as ultrasound, computed tomography (CT scanners), magnetic resonance imaging (MRI) and X-rays. 

While the company has already inked pacts with Gujarat and Madhya Pradesh government to outsource radiology equipments in government hospitals, it proposes to cover over 12 states in three fiscals.

Following a public-private partnership (PPP) model, the medical device maker ( GE Healthcare), with a revenue of $500 million, would help the rural population with technologies and equipments needed to diagnose their diseases at an initial stage and would also permit them to monitor it. 

While commenting on the plan, Mr. V Raja, GE Healthcare South Asia president and chief executive stated, “As per the agreement, we would try and usher in radiological technologies and experts to provide services to patients. The rural market for diagnosis is still remains largely untouched. Our idea is to reach the masses and make it affordable.” 

GE Healthcare has set aside an investment of around USD 60 million for equipments under this programme.