Tesla maintains its dominant position in U.S. all-electric car market

Tesla maintains its dominant position in U.S. all-electric car market

The all-electric car segment of the US automobile market grew more than 100 per cent year-over-year during the first eight months of 2021, and Elon Musk-led EV pioneer Tesla Motors maintained its dominant position. Tesla has been gaining further ground in the US as well as European markets.

According to fresh car registration data released by Experian, a total of 294,218 units of new EVs were registered from 1st of January to 31st of August this year, with almost 39,000 units in the month of August alone. That's roughly 2.7 per cent of the total car market. The total number of electric car sales also represents a growth of more than 114 per cent from the corresponding period of the last year. It should be noted that last year, the sales were impacted due to COVID-19 lockdowns.

The fresh data also revealed that Palo Alto, California-based Tesla Motors maintained its dominant position in the fast-growing electric car market by selling a total of 194,165 units during the first eight months of this year. In terms of sales, the figure represents Tesla’s year-over-year growth of 79 per cent, allowing the EV giant to grab a market share of 66 per cent. It is quite interesting to note here that Tesla’s sales are expected to grow even more in the future.

Market experts are of the view that the EV pioneer will soon be selling more units than Mercedes-Benz and all other premium brands.

The deduction of Tesla’s share shows that all the other car brands sold only 100,053 units combined. Overall, the electric car market grew at quite a fast rate, thanks to a blend of increased awareness and government’s encouragement in the form of tax incentives.

Almost all premium brands enjoyed significant growths in sales, with BMW selling 236,247 units (up 43 per cent), Lexus selling 222,956 units (up 39 per cent), Mercedes-Benz selling 198,703 units (up 19 per cent), and Audi selling 159,443 units (up 45 per cent). By selling 194,165 units (up 79 per cent), Tesla emerged at the fourth position. However, when it comes to all-electric car segment, Tesla jumps to top position.

When it comes to the electric models, the Tesla Y topped the list by selling 105,445 units in January-August 2021 period (36 per cent of all BEVs). In fact, Tesla sold more Model Y units than all non-Tesla BEVs combined. The Tesla Model 3 sold 80,681 units (27 per cent of all BEVs). The Chevrolet Bolt EV/EUV, Ford Mustang Mach-E, Volkswagen ID.4, Nissan LEAF, Hyundai Kona Electric, Porsche Taycan, Tesla Model S, and Audi e-tron (all SUV/Sportback versions) sold 22,799 units, 15,938 units, 10,685 units, 10,238 units, 7,349 units, 6,822 units,6,212 units and 5,612 units, respectively.

Chevrolet’s all-electric Bolt EV and EUV, Ford’s Mustang Mach-E and Volkswagen’s ID.4 emerged as the best-selling non-Tesla electric cars.

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