Hyderabad: With a view of positioning itself in the hi-technology range of electronics, country’s major player in the FMCG market, Godrej Appliances has come up with a range of televisions here on Friday for the first time.

The Eon range of XLCDs comprises of 13 XLCD and CRT models of different screen sizes from 15-inches to 42-inches. These are priced between Rs 6,000 and Rs 45,000.

Speaking on this, George Menezes (COO – Godrej Appliancies) said, “We have spent the last three years not just in developing superior technology but also in developing the infrastructure, most critical being service for LCDs and CRTs. In fact, in Andhra Pradesh, our service network is the largest, even before the launch of the product. We are confident, that our precision designed EON range of televisions, with iPIX Technology, will raise the bar on the markets expectations.”

The company is targeting a 10 percent share of the Rs 9,000-crore market in the next six to seven month period.

In future, Godrej Appliances also plans to enter the market of IPTV, mobile phones and laptop.