Taipei - Taiwan bicycle manufacturer Giant Inc plans to launch a travel agency to promote bike tourism , a newspaper reported Tuesday. Giant has applied to the Transport Ministry to operate a Class-A travel agency and hopes to launch the new venture in May, the Taipei Times quoted Giant general manager John Ho as saying.
Ho said the new travel agency was initially expected to bring in more than 100 million Taiwan dollars (nearly 3 million US) in annual revenue, but Giant's goal is not making money but to promote bike riding as a way of life.