RIM Shows walking the ramp!
Research in Motion launched a new browser amidst the warfare of techies, which is a pumped up with the zeal of mobile applications, and new BlackBerry servers, with an additional option.
The chief officials of the company are more concerned about t he network efficiency and the growth of applications which is still not so stable due to server issues.
With evidences from reports, most of the phones which is on a high end since last year are smart phones and BlackBerry which has 43 percent market share. Further the report acclaims that due to the growing demand of wireless data services is the capacity crunch is getting increased day by day, as a result dipping the rate of calls or slow data applications Till now t he industry is hooked to the Wi-Fi for its working culture but the spectrum available is very less viz a viz the requirement for it which is needed.
Due to this an alternative is sought out which is known as BlackBerry which is designed for such circumstances enabling speedy mailing and documents support and much faster browsing with a elongated battery life.
Keeping the needs in mind the new version of BlackBerry's has been designed with a WebKit-based browser which shall be hitting the market soon which will be More network efficient as it has scored a 100 in the acid test
Further the new Blackberry shall be supporting and transforming the music automatically from a BlackBerry to a car's audio system via Bluetooth, which can not be interrupted due to an incoming call.
A free version of BlackBerry has been announced by Enterprise Server Express, which will entail a free server and client licenses which will run on existing mail servers; as well as a high-end Enterprise Server Bundle supporting the features like enterprise social networking, video, and full wireless PBX integration.
RIM's is hitting on the network efficiency which is an undifferentiated arrow and USP to make it rock the market.