TATA Agrico, the pioneer manufacturer of superior quality agricultural implements in the country, has entered into an agreement with TATA BP Solar for distributing the solar products of the latter, primarily in the rural areas across India.

This initiative is primarily aimed at targeting consumers who are deprived of regular electricity supplies owing to poor infrastructure in India.

Both the companies shall primarily focus on products such as solar lanterns, streetlights, and water heating systems in this venture.  The companies see huge potential in rural and semi urban markets and have decided to start this partnership from Bihar in June, which will be followed by a nationwide rollout.

Tata BP Solar – a joint venture between Tata Power Company and BP Solar, one of the largest solar companies in the world – uses state-of-the-art technology to offer high-quality, innovative solar solutions that cater to the needs of individual customers, large institutions as well as entire communities.

The company has a nationwide network of more than 100 dealers, and a strong presence in the neighboring countries.