New York, Apr 16 : This year Miss USA contestants will be wearing none other Jessica Simpson's itty-bitty bikinis.

The singer-actress-designer''s Jessica Simpson Collection has landed the proud opportunity to be the annual beauty pageant''s swimwear sponsor.

White ''n'' gold string bikinis worth 104 dollars were especially created for the contest, as well as the 88-dollar bright green string bikinis modelled by the crown-chasers during a pre-pageant photo shoot in Las Vegas.

Simpson''s swimwear collection debuted less than two years ago.

"They''re fabulous swimsuits," The New York Daily News quoted publicist Lark-Marie Anton, as saying. (ANI)