In an evident attempt to assuage the lately mounting tension with `$1million plus' fundraising for products which witness considerable delivery delays, crowd-funding site Kickstarter has recently updated its policies for hardware and product design categories.

With the new Kickstarter guidelines to no longer allow creators to display product simulations or product renderings, the chief points which the product creators will have to highlight will be the "risks and challenges" to their projects, and their potential to overcome them.

According to the updated policy, the product creators can - in any action in video - show or depict only the existing state of a product prototype, without any simulations or drawings. In addition, multiple quantities of a product cannot be sold - unless it is a set of unrelated items - because such a move implies that the products are "shrink-wrapped and ready to ship."

The new guidelines, applicable to all new Kickstarter projects, underscore the fact that given the Kickstarter explosion of late, and the delivery delays witnessed on the part of the creators, the crowd-funding site is encouraging creators to "under-promise and over-deliver," so that the expectation of the backers are `not too high.'

About the new policy changes, the Kickstarter team said in a blog post that the site wants to reiterate that the crowd-funding system does not guarantee a product, chiefly because "it's hard to know how many people feel like they're shopping at a store when they're backing projects on Kickstarter."