Jaguar Land Rover (JLR), a unit of India's Tata Motors, has said that it will create a total of 100 new jobs in the West Midlands region of the United Kingdom.
The company said that it will employ additional workforce at it Castle Bromwich plant. The expansion in the workforce is to support the launch of new Jaguar models, including the XF Sportbrake. The company described it as a very exciting time for Jaguar.
The company exports about eight out of 10 of Jaguar's XF, XK and XJ models that are produced at the Castle Bromwich plant to as many as 100 countries around the world.
JLR chief executive Dr Ralf Speth said, "Innovation in design, engineering and technology is at the core of our business and for the UK, this means we will continue to invest in new products, develop new technologies and enhance the skills of our employees. The launch of our latest Jaguar models, including the new XF Sportbrake later this year, means it is a very exciting time for Jaguar."
He also said that the company is looking to expand its global reach and the new models will attract new customers to the brand. Jaguar managed to sell 29,000 vehicles worldwide, recoding an increase of 19 per cent compared to the same month in the previous year.