Rajshri Media, India’s top Web and Mobile studio and the digital entertainment arm of the 60-year old Rajshri group, has signed up a deal with NDTV Imagine, the dynamic and exciting entertainment initiative from the television news major, the NDTV Group.

NDTV Imagine’s programming delivers the very best in entertainment.

As a result, this affiliation will provide Rajshri.com’s worldwide viewers a versatile variety of entertainment, which is news and unique and has an exciting line-up of shows including Dharam Veer, Jasuben Jayantilaal Joshi Ki Joint Family, Raajkumar Aaryyan, Ek Packet Umeed, Radhaa Ki Betiyaan Kuch Kar Dikhayengi, Main Teri Parchhain Hoon, Vijay- Desh Ki Aankhen and Angrezi Mein Kehte Hain.

All these shows are available for free streaming on www.rajshri.com, thereby making entertainment accessible to a global online audience on demand.

Mr. Rajjat A. Barjatya, Managing Director, Rajshri Media said, “Our video streaming portal www.rajshri.com, is on a high growth curve. We are seeing a dramatic increase in the consumption of long form film and television content. We are proud to partner with NDTV Imagine, one of the most innovative and aggressive players in the GEC space and make their popular shows available on demand to our growing worldwide audience.”

Mr. Gaurav Gandhi, EVP Business Operations and Content Sales, NDTV Imagine said, "NDTV Imagine, our general entertainment channel, has been very well received across all markets and platforms. We are excited to partner with Rajshri to make our content available on their platform. This association is an important step in our overall plan to explore new distribution avenues for our diverse content portfolio. "

NDTV Imagine is spearheaded by Sameer Nair, who is today recognized as one of India's most creative and successful media personalities.