London, Apr. 30 : Internet search engine Google has become the world's first 100 billion dollar brand.

It is worth almost 25 per cent more than rival computing corporation Microsoft, according to the annual BrandZ Top 100 Most Valuable Brands report.

The top-ranking British brand in the global survey was Vodafone, followed by Tesco and HSBC.

According to The Telegraph, it is the third year in a row Google has secured the top spot. (ANI)