FMCG major Hindustan Unilever Ltd (HUL) on Friday announced the appointment of Sanjiv Mehta - the current head of the company's Middle-East & North Africa business- as its new managing director.

Mr. Mehta will replace Nitin Paranjpe, who has been elevated to the position of the global head of HUL's parent firm Unilever's homecare business. Mr. Paranjpe, who will become a member of the FMCG giant's leadership executive team, will report directly to global Chief Executive Paul Polman.

He will embark on his new role from 1st of October this year. Mr. Mehta's appointment has already been cleared the Board of Directors, but it is still subject to shareholders' approval.

The company said in a statement, "Sanjiv Mehta. has been appointed as the Managing Director and Chief Executive Officer of the Company in place of Mr. Nitin Paranjpe with effect from October 01, 2013."

In his new role, Mr. Mehta will also handle the company's business in South Asia cluster, which includes India, Bangladesh, Sri Lanka, Nepal and Pakistan.

Announcing the changes in the top management, UHL Chairman Harish Manwani said the changes reflected the company's strong commitment towards development of leadership.

HUL's adjusted net profit jumped 4 per cent to Rs 8.85 billion in the quarter through June, while net sales for the same quarter jumped 7 per cent to a lower-than-expected Rs 66.9 billion.