Words of acceptance for taking the challenge head -on with modesty could be learned from John Koller, director of Sony. He encouraged the concept of iPad along with the inbuilt gaming, on the contrary he quoted, that for real gaming pleasure its PSP (Portable Play Station-Sony) people will always turn in for.

Koller also, appraised the concept of iPad which throws light upon digital enhancement. It not only opens the eye of the masses but also serves a cue for the real time gaming experience.

This tactic of marketing actually worked and Sony PSP saw an immediate rise in its sales graph. Was it a marketing gimmick or an honest feedback? Let’s leave it to the analysts to decide, but the conclusion is this tactic clicked and it raised the market condition of Sony. In my opinion every leader has a thing or two to learn from this.