Mercedes becomes the first to enter Goa among luxury carmakers
With a view to get its leadership back in the Indian market, Mercedes Benz is certainly getting very active to get all the pieces of its strategy together to make it count.
According to a recent development, the company recently inaugurated ALCON which attains the distinctive tag of being the first luxury car dealership in the region of Goa.
The event took place in the presence of Dr. Wilfried Aulbur, Managing Director and CEO, Mercedes-Benz India and Aakash Khaunte Managing Director, ALCON that clearly displayed that the management is in no mood to leave any thread untied.
As the dealership is located in Porvorim and is spread over an area of over 3600 sq. ft with an independent service facility for spares and service, it is believed that it will be a major pillar in the network of Mercedes Benz in the Indian market.
In fact, carrying an initial investment of INR 2.5 Crores, the recently inaugurated dealership is a state of the art facility as far as the Mercedes brand is concerned in the Indian market.