New York, January 21 : First daughters Malia and Sasha Obama may find themselves dubbed as J. Crew fashion loyalists after being repeatedly spotted sporting the retailer's outfits.

The young trendsetters, apparently taking after their mum Michelle, who is a favourite amongst fashion experts, chose to clad themselves in Crewcuts threads at their President-father Barack's recent swearing-in ceremony.

While the 10-year-old Malia wrapped herself in a striking blue and black coat, her seven-year-old sister Sasha chose an eye-catching pink coat with bright orange scarf and gloves, reports the New York Daily News.

Little did the budding fashion icons would have realised that their Inaugural outfits would temporarily hang the label's website after shoppers flocked online to find a copy of the girls' attire.

The duo has previously worn Crewcuts for a Lincoln Memorial celebration, when they chose cream and white coats.

They were further joined by their mother who chose the same brand for the Kids Inaugural Ball. (ANI)