A new font has been developed by a Dutch company, which had been long looking for ways to reduce the environmental costs of printing.
According to the company, the new font cuts ink usage by about 15 percent. Basically the new font, dubbed as "Ecofont" has little holes in the letters.
The font was designed by Spranq, the Utrecht-based marketing and communication company, which struck on a Swiss-cheese design after failures with the earlier experiments using thin letters and partial letters - like the stripes of a zebra.
Company co-founder Gerjon Zomer said, "It turns out that it's necessary to preserve the size and outline of the letters to keep them readable."