State-owned PSU, Bharat Sanchar Nigam Ltd (BSNL) is strengthening its share in rural India.

This time, BSNL has come up with a new scheme for rustic regions of Uttar Pradesh.

Under this novel plan a landline connection will be available at monthly installments of just Rs 20. This scheme is exclusively for those living in rustic areas of Uttar Pradesh.
 
Mr. Rajech Kumar, BSNL general manager for marketing in the state, said, “The upcoming scheme will be exclusively launched in the villages in August.”

“The total cost of the offer will be Rs 200. However, those who cannot pay Rs 200 in one go can avail the offer by depositing Rs.20 every month,” Mr. Kumar added.

Moreover, the company will offer up 20 free calls per month to its subscribers.

In addition to UP rural areas, BSNL has also decided to make investment of Rs 500 crore for its expansion initiatives in rural West Bengal (WB) within the next one year.