Berlin - World of Warcraft (WOW) is not the only online game available and game developers have finally realized that they have to offer special treats and niches to lure players away from it.
Ever since WOWarcraft hit the markets in 2004, it has been the unrivalled champion of online fantasy worlds. Fantasy fans used to have to content themselves with reading about Middle Earth in the Lord of the Rings saga. WOW allowed them to experience those battles themselves - or at least virtually - in the realm of Azeroth.
Although WOW is becoming increasingly popular and now has 11 million subscribers, the developer, Blizzard, said in a statement, its recent expansion pack, Wrath of the Lich King, has also caused a stir.