New York, Jan 16 : San Francisco 49ers quarterback, Colin Kaepernick, has sparked the latest craze in the social media with his new celebration, the Kaepernicking.

Like Tebowing and Griffining before, we now have Kaepernicking thanks to Kaepernick''s dominating performance in the 49ers'' NFC playoff win over the Packers on Saturday, the Nydailynews reports.

The Kaepernicking formula is easy, just score a touchdown and kiss your bicep, the paper reported.

After each of his two rushing touchdowns, the 25-year-old celebrated by kissing his bicep and now everybody''s mimicking the gesture, posting photos of it on Twitter and Facebook, the paper said. (ANI)