Leading electronic company, Samsung Mobile has finally introduced a 12 mega pixel mobile phone, Pixon 12 in the Indian market.

The striking and rather interesting feature is the 12 megapixel camera of this phone.

The company claims that the new Pixon12 is the world's first 12 megapixel phone introduced so far.

Announcing the launch, Sunil Dutt (Country Head, Samsung India) said: "Speedy access to the camera mode, fast shutter speed and quick browsing, face tag and photo tag sorting are some of the key factors that consumers are looking for in their mobile phone cameras. Samsung PIXON12 holds the answer to these pressing consumer needs and more."

The new phone features 3.1-inch AMOLED touchscreen that renders 16 million colors at a bedazzling resolution of 480×800 pixels. Pixon 12 has a wide-angle lens and with autofocus, xenon and power LED flash all integrated.

Priced at Rs 29,990, Pixon 12 is equipped with 3G, GPS, A-GPS, and all the other wireless connectivity options.

Besides, it also supports FM Radio with RDS and boasts 150MB of internal memory. There is also microSD slot to add a 16GB card in the phone.