The online and mobile video monetization company, Vdopia has recently appointed Lovnish Bhatia as General Manager, Business Development for its India operations. Bhatia that brings on board over 10 years of vast experience from the media industry will take charge of strategic and operational areas of the company. The announcement comes at a time when the company is increasing its business presence within the region with an increased focus on business development as an area.

Prior to this, Bhatia has a long track record of handling projects within the internet and television divisions of media biggies like Viacom18, NDTV Media and Sony Entertainment.

However his last role was of a Senior Manager, Business Development at Viacom 18. A Masters Degree holder in Computer Management from Symbiosis University, Pune, and Bhatia is quite excited about taking up his new challenge. As he commented about his association with the company and as a continues process, to push the innovation envelope.

Vdopia is perhaps the first video advertising company in India that has worked upon to provide consistent monetization of online video content. The company also nurtures an advertising platform built exclusively to cater to the needs of the media companies across television and digital platform.