The electronics company headquartered at New Delhi – Intex Technologies has launched its new mobile handset – Intex Hero – known for its utilitarian features. The Intex Hero is specifically designed for the people in tier II & III regions and towns experiencing long and frequent power cuts.

The Intex Hero phone is reminiscent of Nokia 1100, but it sports much better features. The Intex Hero boasts of 5 LED lights along its panel, which can work like a heavy duty torch for 24 hours.

The Intex Hero features FM radio, camera, expandable memory, MP3 audio player, and 1000 contacts phonebook memory. The phone comes equipped with a powerful 1800mAh rating battery – the phone offers a talk time of 9 hours and 45 days stand-by battery life.

Sanjay Kumar, DGM-Telecom, Intex Technologies has said that the Intex Hero is aimed to target rural and semi-urban consumers. The best thing about the Intex Hero is that it is a low cost phone. The Intex Hero is available, with decent price tag of Rs. 2999, through Intex dealers.