Perhaps the most valued feature in a mobile phone’s performance is its battery life. Zee Mobile has launched a new phone, the M25, which claims to have a long battery life of up to 72 days, or 1728 hours!

Users can now stop worrying about carrying their chargers everywhere they go for a long duration, as the M25 has a 2500mAH battery and also offers a 16 hours talk time application usage.

The long battery life will be especially useful for people living in rural areas, or similar areas where long power cuts are a regular phenomenon.

Other significant features include a 2.4” TFT screen with better clarity for picture viewing, a 1.3MP camera, dual SIM cards, 500 address book memory, a Bluetooth FM, an FM recorder, and a memory expandable up to 4GB. All the features are user friendly.

The phone’s content is available in two main languages, English and Hindi. The M25 is available at a pocket friendly and reasonable price tag of Rs.3,400. Amitabh Bachchan has been endorsed as its brand ambassador.