Washington, Oct 16 : A set of trendy new coffee mugs displayed on a wooden table would have a greater impact on consumers’ perception of the product than those displayed on a shelf, according to a new study.
The new study led by John Meyers-Levy, a marketing professor at the Carlson School of Management, and Rui (Juliet) Zhu of the University of British Columbia suggests that the display surface a product rests on can affect consumer perceptions of products.
"Retailers cannot directly control shoppers'' perceptions of their goods, but they can anticipate or manipulate the kind of cognition self-view their target consumer uses," said Meyers-Levy.
Washington, Oct 16 : A new study from University of Illinois has found that high school students with good social skills are likely to earn more than their counterparts with similar test scores but fewer social skills.
The researchers found that social skills as conscientiousness, cooperativeness, and motivation were as important as test scores for success in the workplace.
"It''s important to note that good schools do more than teach reading, writing, and math,” said Christy Lleras, a University of Illinois assistant professor of human and community development.
“They socialize students and provide the kinds of learning opportunities that help them to become good citizens and to be successful in the labour market.
Washington, Oct 16: A team of researchers in Canada have made a bold stride in the struggle to detect dark matter, by documenting the discovery of a significant difference between the acoustic signals induced by neutrons and alpha particles in a detector based on superheated liquids.
Since neutron induced signals are very similar to dark matter induced signals, this new discovery, by the PICASSO collaboration, could lead to improved background suppression in dark matter searches with this type of detector.
So far, alpha particles have been an obstacle to the detection of dark matter''s weakly interacting massive particles (WIMPs) in PICASSO.
Washington/Baghdad, Oct. 16 : The governments of the United States and Iraq are reportedly close to reaching an agreement on when American troops will make their exit from Iraq.
The announcement that there is a new draft, while far from final, indicates that the Iraqis are inching closer to final approval.
Washington, Oct. 16 : The Americans are extremely concerned about the economic crisis in the country, but retain their optimism about a turnaround-taking place sooner than later.
The Washington Times quoted Andrew Kohut, a researcher, as saying: "There is no evidence that fundamental American optimism has eroded in the face of the financial crisis. Even after a week of some of the largest stock market declines since the Great Depression, 64 percent of the public say that ''as Americans, we can always find ways to solve our problems and get what we want.”
Only 11 percent believe that the situation is not right or going in a positive direction.
Washington/Baghdad, Oct. 16 : The governments of the United States and Iraq are reportedly close to reaching an agreement on when American troops will make their exit from Iraq.
