New York, Jan 29 : Kate Upton is all set to become the new model for Sam Edelman's new digital and print advertising campaign.

The `Sports Illustrated Swimsuit Issue' model will be working with photographer Sebastian Faena, the New York Daily News reported.

In one of the black and white shots, she could be seen sitting surrounded by company's designer shoes and footwear, showing off her sexy curves as she gazes into the distance.

According to Women's Wear Daily, the 20-year-old model asserted that she has loved the company's shoes for a long time, so shooting the ad campaign was a lot of fun for her. (ANI)