FanDuel and IGT Renew Partnership for Retail Sports Betting for Four Years
International Game Technology (IGT) has renewed its multi-year agreement with FanDuel, a leading online gaming entity in North America, to remain the exclusive retail sports betting platform provider for another four years. Starting September 1, 2024, IGT PlaySports™ will continue powering FanDuel’s retail sportsbooks across the continent. Since 2019, this partnership has thrived, providing state-of-the-art betting experiences. This deal underscores IGT's commitment to technological excellence and FanDuel’s dominance in the retail sports betting space. The extended collaboration reflects both companies’ focus on enhancing the betting landscape with cutting-edge solutions and reliable infrastructure.
1. Renewal of a Long-standing Partnership
IGT and FanDuel have extended their collaboration for an additional four years, reinforcing their successful partnership that began in 2019. This extension emphasizes the continued reliance on IGT PlaySports™ as the exclusive retail sports betting platform for FanDuel’s operations in North America. The renewal highlights the strategic importance of this collaboration in expanding FanDuel’s retail footprint across numerous gaming jurisdictions.
2. IGT’s Technological Prowess Fuels FanDuel's Success
FanDuel’s retail sportsbook operations have been bolstered by IGT PlaySports’ technology since its first U.S. sportsbook launch in New Jersey. The partnership's strength lies in IGT's vast expertise as a global casino supplier, providing FanDuel with reliable, high-performing solutions that have enabled it to maintain its position as the leading sportsbook operator in America. This technological support has helped create a seamless betting experience for FanDuel’s customers.
3. The Role of IGT PlaySports in FanDuel’s Retail Expansion
Since 2020, IGT PlaySports has powered FanDuel’s retail betting operations in the U.S., supporting 27 sportsbooks across 20 gaming jurisdictions. Through the utilization of innovative self-service technologies like IGT PlaySports Kiosks and IGT PlaySports Pads, FanDuel offers bettors a user-friendly and technologically advanced platform. This technology has proven instrumental in differentiating FanDuel’s retail offerings in a competitive market.
4. Key Stakeholders Weigh in on the Deal
Both companies have praised the renewal of this partnership. Christian Genetski, President of FanDuel, noted IGT’s crucial role in maintaining FanDuel's market-leading position and providing a top-tier customer experience. On the other hand, Joe Bertolone, IGT’s Senior Vice President of Sports Betting, emphasized IGT’s commitment to supporting FanDuel’s retail ambitions through robust technology and excellent customer service. These endorsements underscore the mutual trust and value generated by the partnership.
5. The Road Ahead for IGT and FanDuel
As they look to the future, both companies are committed to evolving their retail sports betting offerings. IGT PlaySports is expected to continue delivering reliable and innovative technology, helping FanDuel meet the demands of an ever-growing retail market. This collaboration positions both companies to further capitalize on the lucrative sports betting industry while continuing to enhance the overall player experience.