Networked high-definition screens from Cisco Systems would be installed in the new Yankee Stadium in New York, which would be capable of showing live game play and later switch to giving exit directions and traffic information.

At press conference held at Cisco's New York offices, Cisco Chairman and CEO John Chambers and Yankees Co-Chairperson Hal Steinbrenner revealed the plans and announced, “The screens will be the first installation of a product Cisco announced on Tuesday in Manhattan, called Cisco StadiumVision. They also are the most visible element of a larger plan to use networking to enhance the audience experience at the stadium, which will open in April 2009.”

Stadium Vision which has been specially constructed for stadiums and other venues is supported by a technology called digital signage. In order to provide signs that can change depending on time, situation and specific location, the concept takes advantage of flat-screen displays and wired or wireless networks.

Live games would be shown at the Yankee stadium, in progress throughout the stadium, including in the Great Hall, the Yankees Museum, restaurants and bars and concession stands. A Cisco press release informed, “After games, the screens will be able to switch to giving useful information keyed to each location, and in case of emergencies the displays will give evacuation directions. During non-game events at the stadium, the screens can show other content tailored to the occasion.