Nirmal Bang Research is bullish on Deccan Chronicle Holdings Ltd (DCHL) and maintained ‘Buy’ rating on the stock to achieve a target of Rs 69 within 1-5 days.

Traders can buy the stock on dips with a stop loss of Rs 52.

Shares of the company, on Monday (April 20), closed at Rs 59.80 on the Bombay Stock Exchange (BSE). Current EPS & P/E ratio stood at 5.50 and 11.27 respectively. The share price has seen a 52-week high of Rs 160 and a low of Rs 25.50 on BSE.

The structure looks very positive, so buy the stock and hold, if it maintains above Rs 63, a big move is expected.

Deccan Chronicle Holdings Ltd's major activity is to print and publish newspapers and publications. It also offers ad services.

The facilities are situated at Secunderabad, Vijayawada, Rajahmundry, Visakhapatnam, Ananthapur, Karimnagar, Nellore and Ranga Reddy districts in Andhra Pradesh and Guindi, Chennai in Tamil Nadu.

Incorporated on December 16, 2002’, the company merged Deccan Chronicle and Nandi Publishers with itself with effect from April 1, 2003.

The company brings out seven versions of Deccan Chronicle in Andhra Pradesh printed from Hyderabad/Secunderabad, Vijayawada, Rajamundry, Vishakapatnam, Anantapur, Karimnagar and Nellore.

It also publishes Telugu daily, weekly and monthly editions of Andhra Bhoomi.

Deccan Chronicle introduced its Chennai edition in the month of March 2005 to fortify its base in south India. It also raised its holding stake in the Asian Age, another English news daily, to 90%.

In 2007, Sieger Solutions was incorporated as a 100% subsidiary of the company to take part in the business of buying and selling ad space and to discover alternate media space.

Presently, it has three arms, namely Odyssey India, Sieger Solutions and Asian Age Holdings.