In a pivotal move aimed at expanding its international footprint, BETER, a premier provider of fast-paced esports and sports betting content, has announced a landmark collaboration with Turbo Stars, a rising business-to-business platform in the gaming and casino industry. The alliance enables Turbo Stars to integrate BETER’s real-time betting products into its growing sportsbook and esports portfolio. With BETER’s suite offering more than 46,000 fast betting events monthly and 24/7 live data, this partnership not only amplifies Turbo Stars' content offerings but also underscores BETER’s commitment to delivering high-quality, immersive experiences to a global audience.

BETER Bolsters Its Global Presence with Turbo Stars Deal

BETER continues to make inroads into emerging markets with yet another significant partnership. The collaboration with Turbo Stars marks a strategic extension of BETER's reach, capitalizing on the latter's expanding customer base and market penetration.

This alliance will allow Turbo Stars to enrich its betting ecosystem by integrating a full suite of fast betting events curated by BETER, spanning popular sports and esports formats. Turbo Stars’ users can now access real-time betting options backed by robust data analytics, live streaming capabilities, and an uninterrupted flow of events that promise elevated player engagement.

Turbo Stars Gains Access to 46,000+ Fast Betting Events Monthly

One of the most compelling aspects of the agreement is the scale of BETER’s betting ecosystem. The company offers over 46,000 fast betting events each month, providing a robust schedule that caters to modern bettors' preference for high-frequency, high-adrenaline wagering opportunities.

Every event features 24/7 real-time odds, data feeds, and live streaming support, ensuring bettors are immersed in the action from start to finish. BETER’s products are designed for seamless integration and consistent user engagement, making them an invaluable asset for digital-first betting operators like Turbo Stars.

EsportsBattle Tournaments Deliver Real-Time, Non-Stop Action

A cornerstone of this deal lies in BETER’s proprietary ESportsBattle tournaments. These tournaments span widely popular titles such as eFootball, eBasketball, and eHockey, offering around-the-clock engagement with over 35,000 esports matches hosted monthly.

Turbo Stars will now host these high-frequency esports events, enabling bettors to participate in dynamic, interactive gaming environments. This move is expected to attract a younger demographic, particularly digital-native users who gravitate towards esports over traditional sports betting formats.

Executive Commentary Underscores Strategic Value

Chuck Robinson, Chief Revenue Officer at BETER, emphasized the mutual value of the partnership, calling Turbo Stars a "reliable partner with strong content delivery capabilities."

He noted, “We’re thrilled to bring our entire portfolio of fast betting products to their platform. This collaboration aligns with the rising global demand for next-gen wagering experiences.” Robinson added that the partnership will enable BETER to reach untapped markets and introduce its products to new user segments, further strengthening its international positioning.

Turbo Stars Reinforces Its Role as a Cutting-Edge Tech Leader

Echoing similar sentiments, Turbo Stars CEO Alex Kozachenko praised the quality of BETER’s offerings and the potential of the partnership to reshape Turbo Stars’ value proposition.

“Integrating BETER’s content propels us to the forefront of technology-driven betting innovation,” he stated. “It’s not just an addition—it’s a transformation of our content stack into something uniquely tailored for today’s bettor.”

This enhanced offering is expected to strengthen Turbo Stars' standing in the B2B space, particularly in esports and interactive sports betting solutions.

January Expansion in India Signals BETER’s Broader Strategy

This collaboration comes on the heels of BETER’s earlier move to set up a Setka Cup arena in India, reflecting its strategy of deepening regional penetration. By expanding its physical and digital infrastructure in key global territories, BETER is carving out a dominant position within the fast-betting segment—one of the most competitive verticals in the iGaming industry.

These strategic expansions showcase a clear intent: to align with rising consumer demand and to stay ahead of the curve in offering frictionless, high-volume betting experiences across global time zones.

A Win-Win for the Global Betting Ecosystem

As betting platforms evolve to meet the needs of an increasingly impatient and tech-savvy audience, the demand for instantaneous betting markets has surged. This BETER–Turbo Stars partnership reflects a broader industry trend of prioritizing user experience, innovation, and operational agility.

With Turbo Stars gaining access to BETER’s extensive content portfolio, and BETER expanding its operator network, this collaboration stands as a blueprint for sustainable growth in digital betting. It also highlights the increasing convergence between esports, mobile-first design, and high-frequency event scheduling—each now fundamental to the modern bettor’s expectations.

Bottomline: Strategic Alliances Are Reshaping the Betting Industry

This latest agreement between BETER and Turbo Stars is more than a business deal—it’s a forward-looking response to the seismic shifts within global sports and esports betting. With product innovation, 24/7 event coverage, and user-centric design as its pillars, BETER is laying the groundwork for what the future of betting looks like.

Turbo Stars, in turn, positions itself as a trailblazing tech and content aggregator, committed to offering clients cutting-edge, high-velocity gaming experiences. As the digital wagering industry continues to evolve, such alliances will define the winners in an increasingly crowded marketplace.