Tata Teleservices ties knot with Yahoo! India
Tata Teleservices Ltd (TTSL), a part of the Rs. 2,51,543 Crore Tata Group, has entered into an exclusive partnership with Yahoo! India for providing online user interface to all Tata Indicom customers.
Under the alliance, a co-branded Yahoo! India website would serve as the default homepage across all Tata Indicom internet access devices. The service will offer users the option to find relevant information on services like bill payment, tariff plans and promotions on the portal.
Apart from this, the subscriber will also have access to the best online content and communication services through Yahoo!'s flagship properties like Yahoo! Mail, Yahoo! Search, Yahoo! News, Yahoo! Cricket, Yahoo! Mobile, etc.
The company officials believe that latest pact will enable Yahoo! India to reach out directly to millions of users subscribing to Tata Indicom Internet services.
On the back of positive announcement, the scrip of the company soared 10% to close the day at Rs 33.55 on BSE.