According to officials from Titan Industries, Titan’s new High Tech Self-Energised collection of watches is now available in 12 top cities across India, after having been launched by ace shuttler Saina Nehwal in Mumbai.

The new High Tech Self-Energised collection has 10 styles and is targeted at the segment of 20 to 30-year-old male customers who are excited by high tech gadgets and who consider watches to be a part of a style or fashion statement. In other words, according to Ajoy Chawla, Vice-President at Titan, the target group (TG) for this new collection will be the “flaunters”.

Speaking about the launch of the High Tech Self-Energised watch collection, Nehwal said, “It is exciting that an Indian watch brand has indigenously developed a technology of world class standards. I completely associate with Titan''s philosophy of ''Be More'' and practice it in my own life. The HTSE collection connects with every individual who is self energised and self driven in life”.

The new product will be priced between Rs 6,495 and Rs 10,995 and will be available in all Titan showrooms as well as in select brand outlets and department stores. The watch range will feature watches that can charge themselves using any light source, including direct or diffused sunlight, indoor lighting, and even candle light.