London, Sept 20: Rock veteran, Rod Stewart's daughter Ruby is in the footsteps of her mother Kelly Emberg, sister Kimberly and stepmothers, Penny Lancaster and Rachel Hunter by becoming an underwear model.

The dazzling brunette has become the face and body of ‘Michelle’ for George lingerie.

"Being asked to be the face and body of one of the UK’s designer lingerie brands is amazing!” The Sun quoted her, as saying.

"Michelle for George lingerie at Asda is gorgeous and fits perfectly, " she added.

Michelle Mone, creator of Michelle for George, said that Ruby looked simply stunning and she was glad to have her as the brand ambassador of their lingerie line.

However, one person not so thrilled with her turn at being a lingerie model was apparently the rocker himself. (With inputs from ANI)