Washington, Oct 15 : It’s a well-known fact that repeated exposure to brands have a major impact on the consumer choices. Now, a new study has found that even subconscious encounters can influence choices.
The research team from University of Maryland and Duke University conducted a series of experiments using Dasani water.
They found that study participants who viewed pictures of ordinary people near bottles of Dasani were more likely to choose that brand over three other brands—even if they were unaware they had seen the logo.
Washington, Oct. 15 : The race factor might play a significant role in who will be the 44th president of the United States when voting takes place on November 4 this year.
Though both Obama (a black) and McCain (a white) almost never talk directly about it, the topic has surfaced openly during the final weeks of the campaign.
Either way, the situation is confounding aides on both sides, who like everyone else are waiting to see what role race will play in the privacy of the voting booth.
New York, Oct. 15 : Alaska Governor Sarah Palin has become so repetitive in her attacks on Democratic presidential candidate Barack Obama that it has come to be called Palinopsia by the New York Daily News.
The name of this metaphorical disturbance is derived not from Palin ,the Alaskan governor, but from Greek, "Palin" meaning "again," and "opsia" meaning "seeing."
The sufferers see after images, sometimes fleetingly "positive" ones true to the original, often protracted "negative" ones that invert what is actually there. The after images are usually accompanied by "visual snow."
New York, Oct. 15 : Alaska Governor Sarah Palin has become so repetitive in her attacks on Democratic presidential candidate Barack Obama that it has come to be called Palinopsia by the New York Daily News.
The name of this metaphorical disturbance is derived not from Palin ,the Alaskan governor, but from Greek, "Palin" meaning "again," and "opsia" meaning "seeing."
Washington, October 15 : A study has revealed that metalmark moth caterpillars make home security systems out of silk.
The new finding attains significance because, thus far, spiders were considered to be the only animals to detect tremors in their webs caused by foreign objects.
Researchers behind this discovery have revealed that some caterpillars in the genus Brenthia have the capability to sense disturbances, and that they use threads in their silk shelters like tripwires.
Washington, October 15 : A study has cast new light on why the drug methamphetamine is very addictive and damaging to the brain.
Scientists at the U. S. Department of Energy’s (DOE) Brookhaven National Laboratory used positron emission tomography (PET) to track tracer doses of methamphetamine in humans’ brains, and found that the addictive and long-lasting effects of the drug were partially due to its pharmacokinetics, the rate at which it enters and clears the brain, and its distribution.
The study involved 19 healthy, non-drug-abusing volunteers, and included a comparison with cocaine.
The study, published in the journal Neuroimage, also looked for differences by race.
Washington, Oct. 15 : The race factor might play a significant role in who will be the 44th president of the United States when voting takes place on November 4 this year.
New York, Oct. 15 : Alaska Governor Sarah Palin has become so repetitive in her attacks on Democratic presidential candidate Barack Obama that it has come to be called Palinopsia by the New York Daily News.
