India’s sports ecosystem is undergoing a profound transformation, fueled by a perfect storm of mobile connectivity, digital payments, and a nationwide obsession with cricket. The convergence of fantasy gaming, online betting, and tech-savvy fandom has not only redefined how Indians engage with sports, but also created a multibillion-dollar industry poised for further expansion. From cricket’s cultural grip to the rise of crypto-backed sportsbooks and the legal grey zones in between, India’s online betting landscape is as dynamic as the matches that fuel it.

The New Stadium: Your Smartphone

In a nation of over 1.4 billion people, more than 750 million have internet access, and an overwhelming number are mobile-first users. The result? A seismic shift in how fans watch, interpret, and interact with sports. Betting and fantasy platforms are now household names, with cricket at the epicenter of this revolution.

What once was whispered in betting circles is now live-streamed, tapped into via mobile wallets, and celebrated in fantasy leaderboards. Today’s fan doesn’t just watch the IPL — they predict every six, analyze player matchups, and hedge bets based on toss conditions.

Top 10 Betting Platforms Shaping the Indian Market

India’s betting platforms aren’t just international imports—they’re meticulously tailored to local sensibilities. Here’s a rundown of the most impactful operators:

Each platform leverages regional language support, UPI and Paytm integrations, and IPL-specific markets to capture the local bettor’s attention. These aren’t just betting sites—they’re digital ecosystems for real-time engagement.

Fast-Growing and Upcoming Online Sports Betting Platforms in India

India’s appetite for online sports betting continues to surge, and while established giants dominate the market, a new wave of innovative platforms is rapidly gaining traction. These fast-growing and upcoming betting sites are reshaping the landscape with fresh features, localized experiences, and aggressive promotional strategies. Here’s an expert, point-wise rundown of the next 10 platforms making waves in India’s betting scene, along with a snapshot of their unique offerings and what sets them apart.

1. 4rabet

• Overview: 4rabet has quickly become a favorite among Indian punters, thanks to its massive bonus package (up to 700%) and a sportsbook tailored to Indian tastes.
• Key Features:
  • Strong focus on cricket and football
  • Accepts INR and supports UPI, Paytm, and other local payment options
  • User-friendly mobile app for seamless betting on the go
• Why It’s Growing: Aggressive marketing, local payment integration, and a vast array of betting markets make it a top choice for newcomers and seasoned bettors alike.

2. Sportsbet.io

• Overview: Sportsbet.io is carving a niche as a crypto-friendly sportsbook, appealing to the tech-savvy and privacy-conscious Indian audience.
• Key Features:
  • Accepts Bitcoin, Ethereum, and other cryptocurrencies
  • Offers a 100% welcome bonus up to 50 USDT
  • Fast withdrawals and a wide selection of sports, including IPL cricket and eSports
• Why It’s Growing: Its crypto-first approach, combined with robust promotions and live betting, attracts a younger, digital-native audience.

3. Batery Bet

• Overview: Launched in 2023, Batery Bet is a rising star known for its fast payouts and variety of betting markets.
• Key Features:
  • Same-day withdrawals via IMPS
  • Over 4,000 sports events and 11,000+ casino games
  • Supports UPI and crypto payments
• Why It’s Growing: Its focus on instant payments, high-value promotions, and a diverse gaming portfolio resonates with Indian users seeking speed and variety.

4. Bettilt

• Overview: After building a reputation in Europe, Bettilt has tailored its offerings for Indian players, emphasizing both sports and casino gaming.
• Key Features:
  • Large bonus package (up to 370% and ₹44,000)
  • Unique features like Bets Feed and Watchlist for tracking bets
  • Multi-platform support (desktop, iOS, Android)
• Why It’s Growing: Innovative features, a generous welcome offer, and a multi-device experience make Bettilt a compelling option for Indian bettors.

5. Puntit

• Overview: Puntit is a new entrant focused on simplicity and high-value bonuses, targeting casual and mid-level bettors.
• Key Features:
  • 100% bonus up to ₹20,000
  • Clean interface and straightforward betting process
  • Emphasis on cricket and football markets
• Why It’s Growing: Its no-frills approach, attractive welcome offers, and focus on popular Indian sports have driven rapid adoption.

6. Roobet

• Overview: Roobet is making inroads with its unique blend of casino and sports betting, as well as a crypto-friendly environment.
• Key Features:
  • Deposit $10 and get a $5 free bet
  • No turnover requirements for some promotions
  • Extensive live casino and slots section
• Why It’s Growing: The blend of crypto payments, instant bonuses, and a fun, interactive interface appeals to a new generation of Indian bettors.

7. Leonbet

• Overview: Leonbet is gaining recognition for its free bet promotions and a wide variety of sports markets.
• Key Features:
  • 5 free bets up to ₹2,000 for new users
  • Competitive odds on cricket, football, and kabaddi
  • Fast, reliable payouts and a dedicated mobile app
• Why It’s Growing: The focus on risk-free bets and mobile-first design is attracting a growing base of Indian users.

8. Melbet

• Overview: Melbet stands out for its deep integration with Indian sporting events and a dedicated mobile app.
• Key Features:
  • Unmatched cricket coverage, including domestic leagues
  • Frequent promotions and bonuses for Indian tournaments
  • Supports local payment methods and INR
• Why It’s Growing: Its localization strategy, especially around cricket, is winning over Indian punters looking for tailored experiences.

9. Mostbet

• Overview: Mostbet is a smaller but rapidly growing sportsbook, praised for its modern design and diverse gambling options.
• Key Features:
  • Bright, intuitive website and mobile apps
  • Casino and live casino integrated with sportsbook
  • Regular promotions and loyalty rewards
• Why It’s Growing: Its user-friendly interface and all-in-one gambling experience are appealing to Indian bettors seeking convenience and variety.

10. ZetBet

• Overview: ZetBet launched in 2022 and is quickly gaining steam due to its user-friendly payment system and competitive welcome offer.
• Key Features:
  • 100% deposit match up to ₹10,000
  • Bet boosts for multi wagers and exclusive same-game options
  • Supports PayPal, Skrill, Neteller, and major cards
• Why It’s Growing: Transparent payment tracking, a focus on multi-bet features, and a generous welcome offer make ZetBet a platform to watch

Cricket: The Lifeblood of Indian Betting

No sport commands national loyalty in India like cricket. Over 90% of betting activity in India revolves around the sport, with the IPL, bilateral series, and domestic tournaments acting as betting hotspots.

Bettors don’t stop at match outcomes — they delve into:

Top run-scorers or wicket-takers

Powerplay score ranges

Number of sixes per innings

Fall of the first wicket

Live betting—where odds update ball-by-ball—has made in-game wagers more addictive than ever, especially with platforms offering real-time stats and live video.

Fantasy Sports: From Niche to Nationwide Obsession

If betting is the reactive play, fantasy sports is the proactive strategy. Dream11, My11Circle, and India’s Fantasy have made fantasy leagues mainstream, particularly during the IPL, where daily contests flood digital communities.

Dream11 alone sees over 110 million users during peak season, and the fantasy industry is expected to generate over $500 million during IPL 2025, marking a 25–30% YoY growth.

How it works:

Fans pick virtual squads under a budget.

Points are tallied based on real-life player performance.

Top scorers win cash prizes or gear.

Cricket accounts for 85% of fantasy users, followed by kabaddi and football, making these platforms pivotal in broadening fan participation beyond viewership.

Football, Kabaddi, Tennis: Betting Beyond the Boundary

While cricket is king, football betting is gaining momentum, especially during Premier League and Champions League nights. ISL viewership has also surged, creating new pools for local betting and fantasy gaming.

Kabaddi, once considered rural sport, has found its stride with the Pro Kabaddi League’s high-octane format, now well-integrated into top betting apps. Tennis betting remains popular during Grand Slams, while horse racing holds legacy appeal, especially among older punters.

The Legal Chessboard: Skill, Chance, and Uncertainty

India’s legal stance on gambling remains a patchwork.

The Public Gambling Act of 1867 governs federal law — but it’s obsolete for the digital age.

Fantasy sports are classified as “games of skill,” not chance, based on multiple Supreme Court rulings.

Only a few states — Sikkim, Nagaland, Goa — have drafted legal frameworks for betting.

However, Telangana, Tamil Nadu, and Andhra Pradesh have banned online gaming, with heavy penalties. This contrast creates regulatory whiplash for operators and users alike.

GST at 28% on winnings and platform revenues further complicates the landscape, even as central authorities consider a unified online gaming code.

Localization: Betting That Speaks Your Language

Global platforms that thrive in India understand one thing: local flavor sells. Top platforms now feature:

Hindi, Tamil, Bengali, and Marathi support

Custom cricket promos tied to IPL matchups

Regional betting categories (e.g., Ranji Trophy)

Instant wallet reloads via local bank integrations

The user interface isn’t just in the local language — it’s built around the local passion.

Strategic Takeaways: What This Means for the Future

For investors, stakeholders, and policymakers, the rise of online sports betting and fantasy sports in India signals a new frontier:

Massive, underserved Tier-2 and Tier-3 markets are just coming online.

Cross-sport engagement is growing, indicating sustained multi-sport fan bases.

Tech innovations—AI-driven odds, VR match simulations, blockchain-based payouts—are next.

Meanwhile, for the everyday fan, this isn’t just about money—it’s about ownership. Betting and fantasy platforms have created a democratized sports economy where fans aren’t just viewers—they’re participants, strategists, and stakeholders.

Final Whistle: A Digital Nation Redefines Fandom

India’s digital betting boom is more than a trend—it’s a cultural evolution. At the heart of it is a new breed of fan: digitally native, cricket-obsessed, and financially involved. With the legal system catching up, platforms innovating rapidly, and fantasy gaming weaving itself into the fabric of sports culture, the boundaries between stadiums, smartphones, and strategy rooms are disappearing.

Whether you’re building a fantasy XI or hedging bets on who wins the toss, one thing’s clear — the way India experiences sport will never be the same again.