The Gambling Regulatory Authority of Ireland (GRAI) officially came into force on March 5, 2025, marking a transformational shift in the country's gambling regulation landscape. Established under the Gambling Regulation Act 2024, the GRAI has been tasked with licensing, enforcement, and oversight across both retail and online gambling sectors.

The authority’s formation represents a significant step toward responsible gambling, balancing consumer freedoms with stringent safeguards to curb addiction and prevent industry malpractice. With a powerful regulatory framework, the GRAI is set to reshape Ireland’s €6 billion gambling industry, ensuring it operates under transparent and fair conditions.

The Role and Responsibilities of the GRAI

The GRAI serves as Ireland’s primary regulatory body for gambling operations, including sports betting, casinos, and lotteries—except for the national lottery, which remains under separate oversight.

Key Responsibilities of the GRAI:
Granting and regulating gambling licenses for operators in Ireland.
Overseeing compliance with responsible gambling measures.
Preventing exploitation and fraud through strict industry monitoring.
Implementing consumer protection measures to reduce problem gambling.
The regulator is also expected to work closely with public health authorities, law enforcement, and financial watchdogs to ensure that gambling remains safe, fair, and non-exploitative.

Leadership and Governance: Who is Behind the GRAI?

The establishment of the GRAI has brought together leading regulatory, legal, and healthcare experts to oversee Ireland’s gambling landscape.

Key Appointments in the GRAI:

Chairman Paul Quinn, along with CEO Anne-Marie Caulfield, will oversee the GRAI’s expansion and policy implementation. The inclusion of healthcare and addiction specialists highlights the regulator’s strong emphasis on responsible gambling and consumer protection.

How the GRAI Will Be Funded

One of the most debated aspects of the Gambling Regulation Act 2024 was the funding model for the new regulator. During the final parliamentary discussions in October 2024, concerns were raised over the financial independence and enforcement power of the GRAI.

Key Points on GRAI Funding:
The GRAI will be fully funded by industry levies, ensuring zero burden on taxpayers.
Regulatory fees imposed on operators will sustain the authority’s operations.
The regulator is expected to oversee an industry worth €6 billion annually.
During the parliamentary debate, Deputy James Browne, the bill’s rapporteur, dismissed concerns about the GRAI being ineffective.

"This regulatory authority will not be toothless or fruitless. It will be a very powerful body, ensuring strict oversight over a multi-billion-euro industry," Browne assured lawmakers.

Key Provisions Under the Gambling Regulation Act 2024

The Gambling Regulation Act 2024 is one of the most comprehensive gambling laws introduced in Ireland, consolidating previous regulations into a single legal framework.

Major Regulatory Changes:
Ban on Credit Cards for Gambling – Operators are prohibited from accepting payments via credit cards or credit facilities.
Restriction on ATM Machines – No ATMs are allowed inside gambling venues.
Ban on Inducements – Gambling companies can no longer offer free bets, VIP perks, or free credit to attract customers.
Creation of a National Gambling Exclusion Register – Individuals can self-exclude from gambling activities, enhancing consumer protection.
Strict Advertising Regulations – Marketing and promotions will be subject to new guidelines, preventing targeted advertising toward vulnerable populations.
Justice Minister Jim O’Callaghan emphasized that the act is designed to modernize Ireland’s gambling laws, ensuring a balanced approach between consumer freedom and protection.

"The act meets the challenges of gambling responsibly in the 21st century. It provides clarity for operators while ensuring consumers are protected from exploitative practices," he stated.

Implications for the Gambling Industry in Ireland

The introduction of the GRAI and the new gambling legislation is expected to reshape Ireland’s gambling market.

What This Means for Operators and Consumers:
Increased Compliance Costs – Gambling operators will need to revise their policies and practices to align with the strict new regulations.
Stronger Consumer Protections – Gamblers will benefit from more safeguards, reducing risks of addiction and financial harm.
Market Consolidation Likely – Smaller firms may struggle to comply with the stringent new rules, potentially leading to industry consolidation.
Boost for Responsible Gambling – The establishment of a national exclusion register will provide a safety net for individuals struggling with addiction.
Industry experts believe that while short-term challenges may arise, these reforms will ultimately create a more transparent, accountable, and sustainable gambling market in Ireland.