London, July 17 : Rihanna is trying her hand as a fashion designer by creating her very own “street to chic” clothing line for British High Street chain River Island.
The 24-year-old R and B singer’s first capsule collection will be going on sale in the stores from spring 2013.
According to reports, the singer was going to work with the company after she had been spotted visiting the chain’s head office in London in March and she has now admitted that she has wanted to become involved in fashion for a while.
“I’ve been wanting to design my own collection for some time,” the Daily Mail quoted her as saying.
“River Island is the perfect partner for me to collaborate with and working with a British, family run business also really appealed to me.
“I find London really inspiring and River Island loves to have fun with clothes. I’m looking forward to working with them and creating something really special,” she said.
The clothes and accessories in the popstar’s line have not yet been finalised but River Island chief executive Ben Lewis said that the range will reflect her “street to chic” style.
“We are thrilled to be collaborating with Rihanna and to be the first fashion brand to work with her in this way,” Lewis said.
“Rihanna is a style icon, from street to chic she enjoys her fashion. As soon as we started to work together we knew this was a perfect fit.
“Rihanna will be designing the collection and we will be sharing our fashion experience with her to develop a range her fans will love,” he added. (ANI)